Some Fine Food began as a personal resource. I cook and we need somewhere to keep my recipes. More than that, I wanted a service that was as handy for referring to over a stove with a phone or tablet without sacrificing the ease of adding another recipe when at a laptop. The less clicks or pages, the better.
Menus in restaurants were a loose inspiration; some of my favourites were the timeless, minimal lists that clearly separated areas and left no doubt as to what went where.
While it avoids frills, I wanted to make sure that some very convenient utilities were available behind-the-scenes. These would be completely optional to use and out of the way and remain as easy and quick to on a phone as a large screen.